This astonishing Bugatti-themed watch costs US$580,000

Thought Jacob & Co’s last Bugatti-inspired watch was outrageous? Well friends, you ain’t seen nothing yet.

The latest watch to emerge from Bugatti’s partnership with Swiss watchmaker Jacob & Co is called the “Twin Turbo Furious Bugatti 300+”, and it’s ridiculous. Costing some US$580,000 and set to be built in a limited edition of just three examples, the watch is inspired by Bugatti’s 482km/h longtail Chiron.

It “echoes the materials and colours” of the record-breaker – with an 88-piece case made from forged carbon (to match the Chiron’s bodywork) and titanium. Said case measures 57 by 52 millimetres, which is bloody massive.  

Meanwhile the movement features TWO triple-axis tourbillons, a decimal minute repeater and mono-pusher chronograph with a “reference time indicator”. It also tells the actual time, which is most handy.

Made from 832 tiny components, the manually-wound movement is fantastically complicated. Astonishing in its engineering, whatever you make of its design of the case it’s contained within.

STORY Tom Harrison